Victoria's Secret Model Requirements and Selection Criteria
Victoria's Secret models are typically selected based on specific physical measurements, including a height range of 5 feet 8 inches to 6 feet and a waist-to-hip ratio that aligns with the brand's traditional hourglass silhouette. The brand historically prioritizes a very low body fat percentage and clear skin, with casting directors using standardized measurements to filter candidates during open calls and talent searches. According to industry reports, the brand receives thousands of submissions annually, with only a fraction advancing to the final interview stage. For broader context on high-profile modeling standards, see Forbes on beauty industry standards.
The selection process also evaluates walk, posing, and runway presence, with candidates often required to demonstrate a confident, fluid walk and the ability to pose in various lighting conditions. Victoria's Secret casting teams may use digital submissions and in-person auditions to assess facial symmetry, expressiveness, and overall photogenic quality. The brand's parent company, L Brands, has historically worked with major modeling agencies to source talent, emphasizing a polished, professional demeanor during auditions. Additional details on modeling agency casting processes can be found at Forbes on casting and talent selection.
Steps to Enter the Victoria's Secret Model Pipeline
To become a Victoria's Secret model, aspiring candidates typically begin by registering with reputable modeling agencies that have existing contracts with the brand, such as IMG Models, DNA Model Management, or Elite Model Management. These agencies submit portfolios to Victoria's Secret casting directors, who then invite select models to private castings or open calls held in major cities like New York, Los Angeles, and Miami. Candidates should prepare a professional comp card, high-quality digital photos, and a polished walk to increase their chances of being noticed.
Open casting calls are often announced through the brand's official social media channels and website, with specific requirements listed for height, measurements, and experience level. Victoria's Secret has also used social media scouting, where casting directors identify potential models based on their Instagram presence and public image. The brand's annual fashion show, which has featured a mix of new faces and established Angels, serves as a high-profile platform for models to gain visibility. For information on how major brands leverage digital platforms for talent discovery, see Forbes on digital talent scouting.
Career Path, Compensation, and Industry Context
Victoria's Secret models can earn significant compensation through contracts, runway appearances, and endorsement deals, with top models commanding six-figure fees per show or campaign. The brand's Angel contracts historically included bonuses for participation in the annual fashion show, marketing campaigns, and promotional events. However, the brand has shifted its focus in recent years, moving away from the "Angel" title and toward a more inclusive marketing approach that features a broader range of models. This strategic change is documented in reports from Forbes on brand strategy shifts.
The modeling industry is highly competitive, with agencies like