Net Worth and Public Company Stakes
Selena Gomez has an estimated net worth of around 75 million USD, built from music, touring, cosmetics, and media ventures. Her cosmetics line Rare Beauty, valued at over 2 billion USD in 2024, operates as a private company with reported annual revenue growth above 50 percent. She does not hold direct public equity stakes in listed companies, but her brand partnerships and endorsements are tracked by analysts at Forbes and similar outlets as part of celebrity brand valuations Forbes.
Kylie Jenner has an estimated net worth of around 680 million USD, with the bulk tied to Kylie Cosmetics, which she sold to Coty Inc. in 2020 for 600 million USD in cash and equity. Coty trades on the New York Stock Exchange under the ticker COTY, and Jenner retains a minority stake in the cosmetics division. Her public profile is closely linked to the performance of that division and to broader consumer spending trends tracked by market research firms.
Business Ventures and Brand Valuations
Rare Beauty generated an estimated 300 million USD in annual revenue by 2024, with distribution across Sephora, Ulta, and direct-to-consumer channels. The brand emphasizes clean beauty formulations and has expanded into international markets including the United Kingdom, Canada, and parts of Asia. Selena Gomez serves as founder and active creative director, and the company has raised multiple funding rounds at valuations above 2 billion USD Forbes.
Kylie Cosmetics was valued at roughly 900 million USD at the time of the Coty acquisition in 2020. Coty reported the deal as part of its strategic shift toward prestige beauty, with the division contributing to a meaningful share of Coty's total revenue. Jenner remains involved in product development and marketing, and the brand continues to rank among the top-selling celebrity beauty lines in the United States Coty.
Public Profiles, Rankings, and Financial Impact
Both Selena Gomez and Kylie Jenner appear regularly on Forbes celebrity rich lists and social media earnings reports. Their combined social media followings exceed 800 million across platforms, making them among the most influential voices in beauty, fashion, and lifestyle. Advertisers and brands use these follower counts as key metrics when structuring endorsement deals and co-branded product launches.
Neither Selena Gomez nor Kylie Jenner is a direct executive or major shareholder of a publicly traded company with a market capitalization exceeding 10 billion USD, but their associated brands influence billions of dollars in consumer spending. Analysts track their net worth and business moves as indicators of trends in direct-to-consumer beauty, social media marketing, and celebrity-led entrepreneurship. Financial data providers and SEC filings for Coty and related entities offer the most reliable public records of these commercial relationships SEC Bloomberg.