Ariana Grande's Current Lipgloss Brand and Products
Ariana Grande launched her cosmetics line R.E.M. Beauty in November 2021 under a partnership with luxury conglomerate LVMH, and the brand's Shine Lipglass is the gloss she publicly associates with her personal routine. The Shine Lipglass features a high-shine, non-sticky finish and is available in multiple shades, with the brand reporting rapid sellouts of several core colors since its debut. R.E.M. Beauty products are distributed through Sephora and the brand's official site, and the line has been recognized as one of the fastest-growing celebrity beauty brands in the US market by industry tracking reports. The Shine Lipglass retails for around 20 USD and is listed as one of the brand's top sellers, with consistent restocks driven by high demand. Forbes analysis of R.E.M. Beauty's market impact
The brand's product portfolio includes the Shine Lipglass in shades such as "Thank U, Next," "Breathin," and "Positions," which Grande has worn in promotional materials and public appearances. R.E.M. Beauty is headquartered in Los Angeles and operates as a standalone entity within LVMH's portfolio, with Grande serving as the founder and creative director. The company's revenue growth has been cited by business outlets as part of a broader trend of celebrity-owned beauty brands capturing market share from legacy cosmetics companies. Bloomberg coverage of R.E.M. Beauty's valuation and growth
Shade Names, Formulation, and Shade Selection
The Shine Lipglass shade names are drawn from Grande's music catalog, with titles like "Best Mistake," "Into You," and "Santa Tell Me" reflecting her discography and public persona. The formula is described by the brand as a lightweight, hydrating lip gloss with a clear, high-gloss finish, and it is marketed as vegan and free from parabens and sulfates. The product uses a doe-foot applicator and comes in a transparent tube with a minimalist design, aligning with the brand's aesthetic of modern, clean beauty. Sephora product listing for R.E.M. Beauty Shine Lipglass
Grande has collaborated with R.E.M. Beauty on limited-edition shade drops tied to album releases and tour milestones, which typically sell out within hours of launch. The brand's shade range spans nudes, pinks, berries, and clear glosses, with the core collection featuring around 12 permanent shades and seasonal additions. R.E.M. Beauty's formulation emphasizes a non-tacky texture and a reflective finish, and the product is designed to be layered over lipstick or worn alone. Sephora brand page for R.E.M. Beauty
Where to Buy and Price Points
R.E.M. Beauty Shine Lipglass is sold primarily through Sephora in the United States and on the brand's official website at rembeauty.com, with international shipping available to select markets. The standard retail price for a single Shine Lipglass is 20 USD, and the brand occasionally offers sets and minis at lower price points to introduce new customers to the line. The product is also available through Sephora's digital platform and mobile app, with options for in-store pickup at select locations.